In the SEO world, it’s easy to get preoccupied with our keywords, however it is important to understand that even though on a micro level the user might be interacting with the search engine through keywords, but on a macro … Read More
Author Archives: Boris Poonia

Search User intent . The End of Keyword Based Optimization?
It might begin with the search bar but it ends with the user. Keywords are a huge part of traditional SEO but most users don’t care about keywords, they simply want answers to queries they type into Google. Every time … Read More